Expertise in eye wear means a lot!  You do not buy just frames and lenses.  You buy the services of a knowledgeable experienced person in every area of the process. There are literally dozens of decisions and measurements that our experts use in helping you select a frame that is appropriate for your prescription.  This same person then specifies how the lens is to be oriented in the frame.... which determines if the prescription will work or not! Get Help Selecting the right frame for optical and fashion reasons.